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Cookie Policy

This is an English translation provided for convenience. In case of discrepancy, the Italian version prevails.

Dear User,

Balzo SRL, as Data Controller, informs visitors to the website www.balzo.eu (hereinafter also the “site”) about the types of cookies used by the site and the purposes pursued with the information collected, and also provides clear and transparent guidance on how to select/deselect individual cookies.

What cookies are and what they are used for

Cookies are small text strings that the website sends to the User’s device (usually to the browser), where they are stored and then sent back to the same site on the User’s next visit (so-called first-party cookies). They are therefore a tool that helps the Controller provide the service according to the various purposes pursued. Some of these purposes may also require the User’s consent; such consent may be freely withdrawn at any time by following the instructions in this document. While browsing the site, the User may also receive on their device cookies sent by other websites (so-called third-party cookies). This happens because the site being visited may contain images, maps, links to other web pages and other elements hosted on servers other than the one hosting the requested page. Responsibility for and management of first-party cookies lie directly with the Controller, while those of third-party cookies lie with their respective owners and operators.

Types of cookies

Cookies may last for a single browsing session only (so-called session cookies) and be deactivated automatically when the browser is closed, or they may have a predetermined expiry date (so-called persistent cookies) and remain active until that date, thus continuing to collect information over several browsing sessions. To give a complete description of these tools, further distinctions must be made based on their technical characteristics. Cookies are in fact used for different functions: some are necessary to allow the User to browse the website and use its features (technical cookies); others are used to obtain statistical information, aggregated or not, on the number of Users accessing the site and on how the site is used (so-called analytics cookies); others still are used to track the consumer’s profile and display advertising consistent with the User’s tastes and consumption habits (so-called profiling cookies).

Which cookies are used and for what purposes

The following types of cookies are currently used on this site:

  • Technical cookies, used to enable the operation and the secure and efficient browsing of the site, save the session and carry out other activities strictly necessary for the site to function, and to save the User’s preferences and optimize their browsing experience;
  • Analytics cookies, treated as technical cookies when they are used directly by the site operator to collect information, in aggregate form, on the number of Users and on how they visit the site, in order to improve the performance of the web page;
  • Profiling cookies.

The table below lists all the cookies on the site, highlighting their specific characteristics and, for third-party cookies, providing the link to the respective privacy policies, so that the User can make an informed decision on whether to allow their use and which cookies to block or delete.

Cookie NameCookie TypePurposeDurationThird PartyPrivacy Policy
balzo-cookieTechnicalRemembers the choice made on the cookie banner (accept or reject), so it is not asked again on every page6 monthsNoN/A
_gaAnalytics (Google Analytics 4)Distinguishes visitors anonymously to count visits and understand how the site is used2 yearsYes (Google Ireland Ltd.)Google Privacy Policy
_ga_EL5YSB601VAnalytics (Google Analytics 4)Maintains the state of the browsing session for statistics2 yearsYes (Google Ireland Ltd.)Google Privacy Policy

The technical cookie is always active because it is needed to remember your choice. Google Analytics cookies are set only if you click “Accept” on the banner: if you click “Reject”, or until you make a choice, the site does not load any Google service. You can change your choice at any time from the “Cookie preferences” link at the bottom of every page.

This description of cookies and their characteristics is provided to help you better manage your preferences and ensure safer and more informed browsing.